How the Past is Fuel for Your Future Success

Ever wonder why some people seem to have a charmed life and others not so much?

Ever question what defines true success?

This book offers a new perspective on the hand you’ve been dealt and the amazing possibilities it affords you in determining your future success.



And, how can you use it to fuel your success?

They say the apple doesn’t fall far from the tree, but what if your tree didn’t stay upright to drop any apples? What if the white picket fence didn’t exist for you and you were given a “lot in life” that felt like the short end of the stick? Did it hinder your ability to do and be what you wanted?

Kelly Lucente didn’t have an ice cream sundae with sprinkles on top childhood and her 20s, 30s, and 40s had their share of challenges. But, not only did she persevere, she thrived. Every knock down gave her renewed strength and the fortitude to push through. She used all of it for fuel to achieve the success she set out to achieve. In this book, she shows you how you can, too… regardless of your scenario.


"I got a sneak peek. Wow!"

DEB CANTRELL, CEO/Founder of SAVOR Culinary Services and Chef Deb

"If you're feeling down, this book is the answer."

AMY MEWBORN, Barre in a Box

"Need a new perspective? This is a swift kick in the rump."



With nearly three decades of learning in my rear view mirror, and my many challenges (and successes), APPLE TREE FALLEN is an accumulation of my personal strategies to persevere under difficult circumstances and reach career heights in spite of them.

Lessons…life is filled with them. It is what we do with them that matters.


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In MOO-LAH-GY, Kelly serves up a solid understanding of brand and the power it has if you build strategically and from a place of understanding. There is moo-lah on the other side of understanding… for you and for your customer. If you get them and they get you, if you get inside their head and understand how to solve their problem and you actually provide the solution, there is trust and on the other side of trust is a sale.

Get Re-Tool Marketing’s® Personal Branding Blueprint.

Did you know less than 15% of people have truly defined their personal brand and less than 5% are living it consistently?

So, what do you need to know specifically to build a strong personal brand? Kelly’s agency, Re-Tool Marketing® created a program to build personal brands that get noticed and now you get the blueprint.

Get Re-Tool Marketing’s® Branding Process Checklist.

Ever wonder what steps are necessary to build a one-of-a-kind, gotta-have-it brand? Interested in getting your hands on the process the top agencies use?

Get this fun info graphic that helps articulate and visualize the process of branding.

Get exclusive membership to BRANDOSOPHY.

Kelly has put together an exclusive Facebook group called BRANDOSOPHY. It is a group for serious business owners who want to understand how brands translate into moo-lah. It’s a place to share, collaborate, inquire, resolve, investigate, imagine, create, innovate, and converse on all things BRAND. There are answers and support there. What are you waiting for? We have so much to accomplish together!